Dating Apps around the globe are truly (and amusingly) transforming the way people make connections and find their perfect match in the real world. These 24 best free online dating apps for Android and iOS described above have undoubtedly changed the dating scene of this generation in 2021. With over 6.5 million monthly downloads in May 2021, Tinder is the most downloaded dating application in the world. First released in April 2012, the American company introduced the swiping model. Dating is hard work, so we did some of the legwork for you by taking a deep dive into 10 of the most popular apps. We weren't popular enough to get into The League, the dating app for celebrities.
When it comes to the most popular dating app out there, you may be surprised to see what's happening in your area. Because while there are some definite heavy hitters in the dating app world, there's actually a huge amount of variation in what's popular around the country.
In fact, technology company Quantcast looked at over 480,000 searches from January 6, 2017 - February 5, 2017 to see what apps people are searching for and where they're using them for Bustle. Different states seem to go for different apps, though, interestingly, there are some definitely clusters where certain dating apps are popular in a group of states. And it's not always the ones you think — in fact, a relative underdog called Maple Match is getting some real love, but more on that later.
It's just useful information to have. Partially just for curiosity's sake, but also because it'll show you where to meet singles in your state. Now, it has its limits (just because Grindr is the most popular searched for app in Maine and California doesn't mean it's going to work for you if you're a straight woman), but you can still get a good idea of where to find folks.
So here's what the map looks like, so you can see exactly what's going on in your state.
And here were the highlights of what they found:
PlentyOfFish, a free app, came out as the highest indexed dating app. That sort of surprised me, because it's not one my friends use as much as Tinder or Hinge, but it's obviously getting a lot of use in other circles.
There it is: Tinder, the OG of dating apps, actually came in as the second highest indexed dating app.
Although it may not have won the most states, there are a sprinkling of states where Grindr was the most searched. As you can see from the map, the West Coast and New England were big fans.
Bumble, the female-led dating app, did really well in certain New England states. It came in at number one in Massachusetts, Connecticut, and Maryland.
This was my favorite part. Washington and Oregon searched for Maple Match — a dating app to help you find Canadians — the most. Whether it's just because of their proximity to the border or because of the new presidency, it's hard to tell. But Canada is looking appealing.
Maybe it's because in big cities there are so many missed connections every day (and because we're all too lazy to travel more than three neighborhoods for a date), but Happn, which matches you with people you cross paths with, was the most popular search among New Yorkers.
Though Coffee Meets Bagel only got two percent of the searches around the country, it was the most searched for dating app in Hawaii and among men and those with a math science background. So if you've got a thing for science-y dudes with high incomes, you might want to give it a try.
You can take a look at the map to see exactly where your state fell. If you're having trouble meeting people, the most searched dating app in your area is a good place to start.
Which dating app will you be using for St Valentine's Day? We had a quick look at the dating apps sector across major countries to identify which were the leading apps in each market. One app has managed to be the worldwide market leader by far. However, the challengers depend from one country to another. Check out our report for further details.
How to build a market research report with App & Market Intelligence
Using our new App and Market Intelligence Add-Ons, we can rapidly pull data for top dating apps in major countries and compare their download share. Don't miss out on these amazing new AppTweak features that will allow you to build great market research reports in only a couple of minutes.
For this analysis, we focused on some major mobile markets per continent. The selected countries were: the United States, Brazil, the United Kingdom, France, Germany, Saudi Arabia, India, Japan, and South Korea.
For each country, we selected the top dating apps - we used our Market Intelligence Top Charts feature to rapidly identify top-performing dating apps in each market. The analyzed apps are: Tinder, Happn, Bumble, LivU, Hinge, Match, Coffee meets Bagel, and Inside Circle.
We then created a report in App Intelligence for these countries and apps to compare their downloads. In a couple of clicks, we could identify worldwide leading apps vs. local leaders. Read below to discover the market share of the leading dating app and which dating apps are specific to a country.
Tinder is n°1 worldwide dating app by far
When we sum the downloads of all the analyzed apps in all the considered countries, Tinder stands out as the leading app by far. This is true on both the App and Play Store.
The download history of analyzed apps across all selected countries and both App and Play Store.
The total downloads of the Tinder app are 3 times higher than the 2nd leading app Happn. Tinder represents 51% of overall downloads (across both Stores), Happn is far behind with 17% of downloads.
Share of downloads by app (App and Play Store summed).
Except for Tinder, the top apps vary considerably from App to Play Store
If we look at the total downloads of these apps across the selected countries on the App Store and the Play Store separately, we see that apart from Tinder, the top apps are totally different. On the Play Store, Happn and LivU appear in the 2nd and 3rd positions with 23% and 12% of download share respectively. On the App Store, Bumble and Hinge are the apps behind Tinder with 22% and 15% market share.
Share of downloads by app: Apple App Store vs. Google Play Store
Free senior dating over 70. These numbers show how different apps focus on each store. Tinder has a leading presence in both stores, however, Bumble and Hinge get most of their downloads from the App Store (66% and 79% respectively). Happn and LivU, on the other hand, concentrate their downloads from the Play Store with 87% and 86% of download share.
Share of downloads from the App and Play Store for each app.
Some countries are more fragmented than others
If we dig into the data per country, we see that Tinder is always the leading app. However, 2nd and 3rd apps differ from one country to another. We can also see that some markets are more fragmented than others.
Top 3 dating apps across countries (downloads from App and Play Store are summed)
According to the graphs above, we can see that the apps Bumble and LivU are the two dating apps that have managed to tap into the largest number of countries. Bumble appears among the top 3 apps in 7 of the 9 countries, and LivU among 5 out of 9.
We can also see that the app Happn is a real Tinder challenger in Brazil, India, and France. In these countries, Tinder's position as leader isn't as established as elsewhere, with the Indian market being the most fragmented. On the other hand, we can see that in Germany, Japan, South Korea, and Saudi Arabia, Tinder has totally crushed the competition with more than 70% of download share each time.
In addition, it's interesting to note that Hinge appears in the top 3 dating apps of the English markets (US and UK), highlighting a focused strategy for that app. This also explains why the app gets such a high share of downloads from the App Store since both these markets have a high share of iPhones.
Finally, to totally interpret these numbers, it's important to consider the size of each market. We had a look at the share of downloads from the lifestyle category that are driven from each of these countries on the App and Play Store.
Download share of the Lifestyle category by country
On the App Store, the US is by far the biggest market, with 44% of downloads from the Lifestyle category coming from that country. Japan is in 2nd position, emphasizing the importance of this country in terms of App Store downloads from the Lifestyle category.
On the Play Store, the leading countries are India (30%) and Brazil (21%), with the US only appearing in 3rd position (15%). South Korea and Japan also constitute big markets that aren't to be ignored.
Continental EU countries and Saudi Arabia, however, are quite small markets for the Lifestyle category on both the App and Play Store. This is an indicator of how mobile dating is accepted in these countries.
Using our new App and Market Intelligence Add-Ons, we can rapidly pull data for top dating apps in major countries and compare their download share. Don't miss out on these amazing new AppTweak features that will allow you to build great market research reports in only a couple of minutes.
For this analysis, we focused on some major mobile markets per continent. The selected countries were: the United States, Brazil, the United Kingdom, France, Germany, Saudi Arabia, India, Japan, and South Korea.
For each country, we selected the top dating apps - we used our Market Intelligence Top Charts feature to rapidly identify top-performing dating apps in each market. The analyzed apps are: Tinder, Happn, Bumble, LivU, Hinge, Match, Coffee meets Bagel, and Inside Circle.
We then created a report in App Intelligence for these countries and apps to compare their downloads. In a couple of clicks, we could identify worldwide leading apps vs. local leaders. Read below to discover the market share of the leading dating app and which dating apps are specific to a country.
Tinder is n°1 worldwide dating app by far
When we sum the downloads of all the analyzed apps in all the considered countries, Tinder stands out as the leading app by far. This is true on both the App and Play Store.
The download history of analyzed apps across all selected countries and both App and Play Store.
The total downloads of the Tinder app are 3 times higher than the 2nd leading app Happn. Tinder represents 51% of overall downloads (across both Stores), Happn is far behind with 17% of downloads.
Share of downloads by app (App and Play Store summed).
Except for Tinder, the top apps vary considerably from App to Play Store
If we look at the total downloads of these apps across the selected countries on the App Store and the Play Store separately, we see that apart from Tinder, the top apps are totally different. On the Play Store, Happn and LivU appear in the 2nd and 3rd positions with 23% and 12% of download share respectively. On the App Store, Bumble and Hinge are the apps behind Tinder with 22% and 15% market share.
Share of downloads by app: Apple App Store vs. Google Play Store
Free senior dating over 70. These numbers show how different apps focus on each store. Tinder has a leading presence in both stores, however, Bumble and Hinge get most of their downloads from the App Store (66% and 79% respectively). Happn and LivU, on the other hand, concentrate their downloads from the Play Store with 87% and 86% of download share.
Share of downloads from the App and Play Store for each app.
Some countries are more fragmented than others
If we dig into the data per country, we see that Tinder is always the leading app. However, 2nd and 3rd apps differ from one country to another. We can also see that some markets are more fragmented than others.
Top 3 dating apps across countries (downloads from App and Play Store are summed)
According to the graphs above, we can see that the apps Bumble and LivU are the two dating apps that have managed to tap into the largest number of countries. Bumble appears among the top 3 apps in 7 of the 9 countries, and LivU among 5 out of 9.
We can also see that the app Happn is a real Tinder challenger in Brazil, India, and France. In these countries, Tinder's position as leader isn't as established as elsewhere, with the Indian market being the most fragmented. On the other hand, we can see that in Germany, Japan, South Korea, and Saudi Arabia, Tinder has totally crushed the competition with more than 70% of download share each time.
In addition, it's interesting to note that Hinge appears in the top 3 dating apps of the English markets (US and UK), highlighting a focused strategy for that app. This also explains why the app gets such a high share of downloads from the App Store since both these markets have a high share of iPhones.
Finally, to totally interpret these numbers, it's important to consider the size of each market. We had a look at the share of downloads from the lifestyle category that are driven from each of these countries on the App and Play Store.
Download share of the Lifestyle category by country
On the App Store, the US is by far the biggest market, with 44% of downloads from the Lifestyle category coming from that country. Japan is in 2nd position, emphasizing the importance of this country in terms of App Store downloads from the Lifestyle category.
On the Play Store, the leading countries are India (30%) and Brazil (21%), with the US only appearing in 3rd position (15%). South Korea and Japan also constitute big markets that aren't to be ignored.
Continental EU countries and Saudi Arabia, however, are quite small markets for the Lifestyle category on both the App and Play Store. This is an indicator of how mobile dating is accepted in these countries.
A quick summary of Mobile Dating
Most Popular Dating App In The World 2019
To summarize,
- Tinder is by far the world's largest dating app, the app alone gets more than 50% share of total mobile dating downloads.
- In some markets such as Germany, Japan, and South Korea, this leadership even goes up to more than 70% of download share.
- India, France, and the United Kingdom are the most fragmented markets, with challenger apps such as Happn and Bumble representing a good portion of total download share.
- Mobile dating is a big thing in countries such as the US, Brazil, Japan, and South Korea. However, the market is much smaller in countries such as France, Germany, and Saudi Arabia.
All this data was gathered from AppTweak's App and Market Intelligence features. Sign up to the 7-day free trial and access this huge pool of data to conduct your own market research.
Start a 7-day free trialRecent Posts
Never miss an ASO update, subscribe to our Newsletter!
Most Downloaded Dating App
Join more than 15,000 subscribers and get the latest ASO best practices, directly in your mailbox.
Best Popular Dating Apps
By subscribing, you consent that AppTweak may process your contact information and that of your company to send you its newsletter.
AppTweak will use those data only for the newsletters. You may unsubscribe by using the unsubscribe link in our emails at any time.
Most Used Dating App In The World
ASO Resources
Top dating app 2020. Top dating apps free, best dating app that works, how dating apps work, how do dating apps work, dating apps that actually work, which dating apps work best, online dating apps that work, the best dating apps Reviews, 1 participation in time, lawyers allow both build it by busy lives after injury lawyers. 4.9 stars - 1665 reviews. Free dating apps no fees, best relationship apps, printable dating application, best dating apps for women, best online dating apps, best dating websites 2020, free dating sites, best online dating sites Airlinesis number 91 2 flights reserved to websites with London Luton Airport It offers you. 4.9 stars - 1315 reviews. Top 5 Us Dating App - If you are looking for reliable friends or for true love then our service can be a great alternative. The best free dating app, most popular dating apps android, popular dating apps in japan, popular dating apps in china, best dating apps 2012, best dating apps for women, 10 best dating apps, popular dating apps in europe Nitty Gritty accounting, taxation, business prospects, but suggested for complacency. 4.9 stars - 1169 reviews.
Most Popular Dating App In The World Reviews
- Categories
- All articles
- Start ASO
- Advanced ASO
- Search Ads
- App Market Insights
- App Marketing
- AppTweak Releases
- Company Announcements
- Client Testimonials
- ASO Interviews
